Archive for the ‘global’ Category
Twenty Years Ago: The First Web Site
August 8th, 2011
On August 6, 1991, at a CERN facility in the Swiss Alps, 36-year-old physicist Tim Berners-Lee published the first-ever website.
Info.cern.ch was the address of the world’s first-ever web site and web server, running on a NeXT computer at CERN.
The first web page address was http://info.cern.ch/hypertext/WWW/TheProject.html.
Visitors learned about hypertext, technical details for creating their very own webpage, and included an explanation on how to search the Web for information.
Search Engine Marketing Forecasted to Grow
March 27th, 2010
The North American search engine marketing industry will grow 14% from $14.6 billion in 2009 to $16.6 billion by the end of 2010, according to a global online survey of nearly 1,500 client-side marketers and agency respondents, commissioned by The Search Engine Marketing Professional Organization (SEMPO) and conducted by Econsultancy.
The report finds that measuring the return on investment (ROI) is the biggest challenge facing marketers this year in all three key search tactics covered in the survey — search engine optimization, paid search, and social media marketing.
Read more….
Where Twitter works for business – Travel
March 20th, 2010
I’m not sold on how a social networking tool like Twitter can work for most businesses, unless part of your product or service offering expires on a regular basis.
Case in point: The travel industry. With inventory (i.e. hotel rooms, tours, airplane flights) expiring on a daily basis, it looks like there is a place for a flash message of 140 characters to turn travel bargain hunters onto last-minute deals.
Here’s an article from the Toronto Star:
Tourism and Twitter: a match made in cyberspace
Small businesses eye St. Patrick’s Day gold
March 17th, 2010
from Reuters/National Post
CHICAGO – U.S. retailers, including some aggressive small business owners, are banking on a boffo St. Patrick’s Day to shake off the February blahs.
“St. Patrick’s Day is almost as big as Christmas is for us,” said Kristin Olsen, owner of the Celtic Attic, a primarily online seller of assorted Irish memorabilia that includes Claddagh pendants, key chains, shamrock wall hangings and Irish music.
rest of article
Cashing in on solar power
March 14th, 2010
From the Hamilton Spectator
Ontario’s new solar-power price incentives have more and more Ontarians looking for pots of gold at the end of sunbeams.
The micro feed-in tariff or MicroFIT program, which pays a premium price for solar energy, is prompting homeowners to eye the power potential of their roofs as businesses spring up or expand to meet demand for solar panel installations.
Rest of Article
Canada risks missing digital revolution: Google CFO
March 14th, 2010
From the Financial Post Feb 24/10
From his office in Silicon Valley, Patrick Pichette has a unique view of the business landscape in his home country of Canada.
What he sees is a country in danger of missing out on international opportunities afforded by the Internet and the digital revolution that could turn Canadian businesses into global champions.
Yesterday, the Canadian-born chief financial officer of Web giant Google Inc. — a post he once held at BCE Inc. — was in Toronto to speak to a gathering of business leaders about using the Web to think beyond the borders of the Great White North.
Rest of Article
